The report, which recommends various regulatory reforms, was released by the Broadcasting and Telecommunications Legislative Review Panel.
Among its suggestions was for the CBC to eliminate all advertising from across its platforms. The move would cut into the public broadcaster’s diminishing revenue.
Recent figures show that the CBC reported an ad revenue loss of 37% since 2018. In 2019, the public broadcaster only managed to pull in a total of $112.5 million from its advertising, which was considerably less than 2018’s $178 million figure.
Along with declining profitability, an abysmally low number of Canadians tune into the CBC’s evening TV news programs. In 2019 only 319,000 Canadians watched the evening news on the channel, making up less than 1% of Canada’s population.
The CBC receives well over $1 billion in taxpayer dollars from the government each year.
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