Judging from a new poll, the public broadcaster might better have used the ad space to show Canadians how its money was being spent.
The Abacus Data poll commissioned by QMI Agency and published in the Toronto Sun, suggests taxpayers underestimate how much the CBC gets from the federal government while at the same time most think it's getting too much.
According to the poll, more than 80 per cent of the 1,003 people sampled in the online poll conducted in English Aug. 12-15 did not know the CBC will get $1.1 billion from Ottawa this year. About 25 per cent believe it gets only one-tenth of its actual grant and 21 per cent thought it was only $10 million.
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